优莎纳6270万美金买葆婴 曲线获得直销牌照

盐湖城（AP）--优莎纳健康科学公司星期一发布消息说已经购买了一家开发和销售婴儿奶粉及其它营养补充品的中国公司：葆婴（BabyCare）有限公司。

USANA（优莎纳）动用了大约6270万美金购买了葆婴有限公司，包括4500万的现金和400，000股USANA的股份，其股票在星期一以每股$44.29美元收盘。

这家总部位于北京的葆婴有限公司由美国企业家Matthew Estes成立于1999年，目前在中国的21个城市运作。公司设有服务中心，婴儿的父母可以在那里参加一些课程以及购买营养补充品，同时也可以作为直销经营基地。

USANA（优莎纳）首席执行官大卫.华斯说，葆婴公司为USANA（优莎纳）公司进入巨大的中国市场提供了非常有价值的知识和直销空间。

USANA（优莎纳）公司计划让葆婴公司继续独立运作18至24个月。最终USANA（优莎纳）公司将在中国建立和发展自己的品牌。

原文来源：布隆伯格《商业周刊》

SALT LAKE CITY (AP) -- USANA Health Sciences Inc., which makes nutritional and weight-management products, said Monday that it has acquired BabyCare Ltd., a China-based company that develops and sells infant formula and other nutritional products.

USANA purchased BabyCare for approximately $62.7 million, including $45 million in cash and 400,000 shares of USANA stock, which closed Monday at $44.29.

Beijing-based BabyCare, which was founded in 1999 by American entrepreneur Matthew Estes, has operations in 21 cities. The company has service centers -- where families can attend classes and buy nutritional supplements -- as well as a commission-based direct-sales force.

USANA CEO Dave Wentz said BabyCare will give his company valuable knowledge and direct-sales capability as it enters China's enormous market.

USANA plans to let BabyCare continue operating as a stand-alone company for 18 to 24 months. Eventually, USANA wants to establish and grow its own brand in China, Wentz said.